About Wheel
WHEEL is a Vienna coffee specialist founded in 2017 on the Spittelberg, built around a practical idea: making barista-style coffee more accessible at home. Its selection includes whole beans, freshly ground coffee, and ESE pads, with an emphasis on hand-roasted coffees from Austrian and Italian roasters alongside the equipment needed to brew them well. The shop’s editorial identity is less about hype than about curation and utility, pairing a broad retail range with a clear focus on quality, convenience, and coffee education.
About
WHEEL is a Vienna coffee specialist founded in 2017 on the Spittelberg, built around a practical idea: making barista-style coffee more accessible at home. Its selection includes whole beans, freshly ground coffee, and ESE pads, with an emphasis on hand-roasted coffees from Austrian and Italian roasters alongside the equipment needed to brew them well. The shop’s editorial identity is less about hype than about curation and utility, pairing a broad retail range with a clear focus on quality, convenience, and coffee education.
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