About Toma Café
Toma Café is a specialty coffee roaster and café group founded in 2011 in Madrid, Spain, credited as one of the city's earliest serious to-go espresso destinations. Operating three permanent locations and a mobile events unit, the business serves clients including Zara, Loewe, Chanel, Netflix, and Monocle.
About
Toma Café arrived on Madrid's specialty coffee scene in 2011, establishing itself as one of the city's earliest serious to-go espresso destinations. Operating three permanent locations—including Toma 3, which shares space with an audiophile concept called Proper Sound—the operation has since expanded into wholesale, a direct subscription program, and a mobile pop-up espresso bar that deploys to brand activations and film shoots.
The 2011 launch came when Madrid's café culture was still largely defined by traditional cortado bars. According to Partaste, the original pitch was simple but unconventional for the city: genuinely exceptional coffee available to-go. Word spread independently enough that The Coffeevine reported being tipped off by multiple separate sources before writing up the location. Over the following decade the business grew to three permanent addresses and a mobile events unit whose client roster now includes Zara, Loewe, Chanel, Netflix, and Monocle, among others.
The current online shop offers a range of single-origin coffees: two Ethiopian lots (a Chelbessa and a Beriti Q1), a Mexico Santa Fé decaf, a Brazilian Guaraní, and a house Pacamara listed as Pacamara de la Casa—a sourcing footprint that spans East Africa and Latin America. The events program extends to natural wine and hi-fi bar service, signaling an aesthetic that positions coffee within a broader sensory experience. A training program is listed on the site as forthcoming.
In the Press
Third-party coverage of Toma Café.
Coffee & Beans Review
Toma has drawn consistent coverage from English-language specialty press. The Coffeevine reviewed the Madrid location after receiving independent recommendations from multiple sources—an indication of genuine word-of-mouth standing rather than press outreach. AFAR singled out the staff's ability to engage walk-in customers while demonstrating what the publication called 'impressive coffee knowledge.' The Infatuation covered the Malasaña area location with a straightforward assessment: high-quality coffee.
All three locations are in Madrid. The Toma 3 address is the most distinctive, incorporating the Proper Sound hi-fi concept into the café floor. Visitors can expect espresso drinks, filter options, and retail bags from the current single-origin lineup. For those outside Madrid, coffees ship direct through toma.cafe, with individual lots, a tripack sampler, and a rolling subscription available; wholesale inquiries go through a dedicated channel on the same site.
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